# Lucrature - Profit Growth Consultants
> 15 years Operations Consulting + Chartered Accountant. We don’t just tweak Simpro settings — we dig into your operations, finances, and data to find the changes that drive profit, control cashflow, and set your business up for real growth.

Canonical page: https://partners.simprogroup.com/partners/lucrature-profit-growth-consultants
Marketplace: Simpro Partner Directory
Last updated: 2026-03-05
Logo: https://assets.partnerfleet.app/j2ekz2c2kq5trzdhww7tgy8d39qr

## At a glance
- Regions Served: Australia, New Zealand, United States
- Services Offered: Bookkeeping / Payroll, Business Coaching / Consulting, Implementation / Professional Services, Other
- Simpro Expertise: BI Reporting
- Partner Tier: Registered
- Industry Specialization: Electric, Security / Fire / Low-Voltage, HVAC-R, Plumbing, Solar, Other
- Website: [www.lucrature.com](https://www.lucrature.com)

## Call to actions
- **Get In Touch** — submit the contact form on https://partners.simprogroup.com/partners/lucrature-profit-growth-consultants
- [30-Minute Business Health Check](https://go.oncehub.com/ProfitPlan)

## About
At Lucrature®, we help trade and construction businesses turn hard work into real profit and freedom.With 15 years in Operations Consulting and Chartered Accounting expertise, we combine Simpro’s job management power with our Profit Growth Framework™ — the same approach behind 3,599+ business improvements and $71M+ in additional profit delivered for trade clients. On average, our customers see 2.5x more profit by fixing the right operational and financial levers.Here’s how we help you:Clear quoting and costing so you finally get paid what you’re worthCashflow confidence with a plan for growth and no surprises.Off-the-tools freedom by building teams and systems that scale without burning you out.Data-driven clarity using Simpro, Xero, and MYOB to forecast, track, and make confident decisions.Working together with Simpro, we help you set up, clean up, and level up your business so you can grow faster, stress less, and finally build the business you always wanted.Connect with us:Book a 30-Minute Business Health CheckFree - get our Profit Growth Framework™Watch Client Success StoriesVisit Lucrature®

## Services
- **Business Health Check (30 min)** — A quick but powerful diagnostic to uncover quoting errors, cashflow gaps, and growth blockers. Backed by 15 years of Operations Consulting + Chartered Accounting, this check gives you a clear plan before you invest big dollars.
- **Profit Growth Framework™ Implementation** — Our proven approach behind 3,599+ business improvements and $71M in extra profit delivered for trade businesses. On average, clients achieve 2.5x more profit by fixing the right operational and financial levers. Step-by-step rollout of proven systems to:Fix underquoting & cashflow leaksGet off the tools and into the business owner seatBuild confidence to hire and scale
- **Hero Product Development** —  We help you find and package your most profitable services so quoting becomes simple, scalable, and consistently priced for profit. 
- **Boost Ya Bank (4-Week Program)** — A short, high-impact program to find hidden profit opportunities fast. This 4-week version identifies where the money is leaking (clients uncovered 1.5–5x more profit) — so you can take action quickly.
- **AI Pricing Tool Assessment** —  An instant pricing check across your jobs to make sure you’re never leaving money behind. Built to highlight margin gaps and quoting mistakes before they cost you. 
- **Ongoing Growth Support** —  Coaching, accountability, and system reviews to keep your business growing without sliding back into chaos. 
- **Profit Pathway Planning** —  Using data from Simpro, Xero, or MYOB, we forecast your cashflow, model “what-if” scenarios, and give you a clear growth roadmap so hiring and scaling decisions are based on facts, not guesswork. 

## Team
- **Brad  — Profit growth Consultant** — Over 25 years experience in Finance and Operations consulting to trade business owners with 5+ staff

## Testimonials
- ""Brad got my business. He increased profit and we achieved our best sales week ever. We've just launched a new service with an even higher profit. Brad has helped me get my motivation back in my business and I started to love managing the numbers..." https://youtu.be/jvsc2qk9VaE?si=UkDKMMyiPvXFB2VR" — Anthony Telser, CEO - Need A Skip Now
- "I learnt more from Brad in 2 weeks than I did in 18 months with other coaches. He turned my business around in just 4 months. https://youtu.be/jDMjXPSp6ys?si=F3r76ZNwPaPP5n1P" — Gordon Brown, Business Owner

## Screenshots
- [3 Mistakes That Are Killing Your Tradie Business (Without You Knowing) (video)](https://youtu.be/2chVW1Puhwo?si=BrQ4DNOlBhHk0uB3)
- [Stop Losing Money on Your Jobs: How to Make More Profit for Electricians & Plumbers (video)](https://youtu.be/-rIOnU6bnIg?si=KbqzdC3hNX5OAL_X)
- [How We Engineered a Profit Explosion for This NZ Trade Business 💥 (3X Growth!) (video)](https://youtu.be/Ge-LZaVyUJg)

## Resources
- [Free: Proflt Growth Framework for Trade Businesses](https://k.lucrature.com/ProfitTrades) — Get our profit growth framework absolutely free. We have used this framework to deliver over $71M in profit improvement for all businesses small and large. 

## FAQs
### We’re flat out — but the bank balance doesn’t show it. How do we actually make more money?
Busy doesn’t equal wealthy — it just means you’re burning energy.Simpro shows the work, but the money is made in how you price, schedule and choose which jobs to take.We link your real profit drivers to what Simpro shows you so the effort turns into cash, not just noise. 

### If I raise prices, I’ll lose work… but if I don’t, I stay busy and broke. How do I price properly without scaring customers off?
When you offer everything to everyone, customers just compare on price. When you lead with a clear solution to a specific problem, people buy the value — not the discount.We help you define those “hero” offers so you can win the right customers to make more profit!

### We want to grow — but I don’t want it to chew cash or control again. How do we grow without it biting us?
Growth only hurts when you can’t see what’s coming — cash, crew, workload and risk all pile up at once.When you can see those numbers ahead of the move, growth becomes a plan, not a gamble. We map the next stage before you step into it so you can grow with control, not chaos. 

### How do I build the business so I can step away — take time off — without it falling apart?
 Real freedom is when the business runs without you holding every thread. That happens when the money rules, workflow and decisions live in the system — not in your head. We set that up so you can step away and know it will keep performing. 

### I want to build something that lasts — not just a job. How do I turn this into a business with real value?
 A business has value when it can operate, grow and profit without relying on one person. That’s when you have something you can pass on, sell, or be proud to leave behind. We build the structure that makes the business durable, valuable and worth more than your labour.